I don’t remember when I first got introduced to Tommy precisely, but I do know it was definitely in my teenage years – probably high school. “I was approached by Tommy with the opportunity I saw good in, and that’s how it came about. Moreover, Tems spoke exclusively to Hypebeast and shared the backstory of her involvement with the Tommy brand. Each talent was selected to help buffer the campaign’s “Play To Progress” theme while supporting Nigeria’s creative landscape. Additionally, white denim and a cropped puffer coat, along with a color-blocked denim jacket also make an appearance in the collection campaign.Ĭreative Directed by Akinola Davies Jr., and Photographed by Joshua Woods, Tems also brings along Nigeria’s first skateboarding company – WAFFLESNCREAM – to make an appearance in the campaign, along with The Lagos Pani’s frontwoman Lady Donli, and R&B singer Dami Oniru. The TH-identifying logo markers of navy blue, red and white color block pattern appears on tube tops, sporty halters and jackets. Showcasing the movement, Tems wears several TJ collection items that include athletic-style cropped tops, high-waisted jeans, track suits, branded outerwear and more. Tems – a fastly rising music sensation – was photographed in her hometown of Lagos, Nigeria (for her second season involvement with the brand), shown out-and-about amongst a community of local creatives on the trendy and experimental Alté scene in Nigeria.
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